At a speech in Boston Thursday General Motors chief executive Dan Akerson said the American car company is stepping up its efforts to woo younger drivers, including opening an app store to bring new technologies to its vehicles.
Akerson spoke at the Boston College Chief Executives’ Club of Boston Thursday afternoon, outlining some of the initiatives the automotive giant undertaken since receiving a government bailout package in 2008.
“It’s a different GM than it was a few years ago,” Akerson said.
Source
The Boston Globe