DETROIT – Nine-time Grammy Award-winning musician John Legend’s new single, “Made to Love,” is featured in a new Chevrolet Impala marketing campaign which debuts during Game 7 of the NBA Finals on ABC tonight. “Made to Love” is Legend’s newest single from his highly anticipated album, “Love in the Future,” available September 3.
The campaign kicks off with a spot showing Legend drawing inspiration for his music as he drives through the streets of New York City in a 2014 Chevrolet Impala.
“John Legend and one of Chevrolet’s most legendary cars, the Impala, are a powerful combination,” said Chris Perry, vice president, Chevrolet Marketing. “Legend’s impeccable style and deep musical accomplishments make him a natural behind the wheel of a car that has demonstrated innovative and smooth style for 50 years.”