March 12, 2013
Douglas Newcomb

As the pace of in-car technology increases and infotainment systems become more complex, the number of car buyers perplexed by the latest bells and whistles is growing. 

Although automakers have pushed for more dealer training to help buyers understand and operate these systems, there’s still a learning lag -- and unfortunately, most people don’t discover issues until after they’ve purchased the car.
 
To solve this -- and to reduce buyers remorse and increase brand loyalty -- several automakers have stepped up their game in providing tech support. Luxury brands in particular have started staffing dealerships with special technology experts.
Source
Exhaust Notes